PIZZA TYCOON distinguishes between six different groups of potential customers. Each group has different expectations and tastes.
|Children||Blue Collar||Business People|
|Young People||White Collar||Senior Citizens|
Apart from the area itself, the following factors in the vicinity of your restaurant may have a positive or negative influence on the number of potential customers:
When furnishing your restaurant and setting up your menu you should take the preferences of your potential customers into account so as to attract as many customers as possible.